The annual obligatory “SB AD BD”

The annual obligatory “SB AD BD”

Yes, it’s time for another long-awaited “What’s in Kim’s Mailbox”. But in today’s issue, I won’t be looking at an ad or promo that landed in my inbox or mailbox. I’ll be doing the annual, obligatory Super Bowl ad...
Lessons from a “newbie”

Lessons from a “newbie”

Sometimes life gets busy. I’ve had my head deep into a few projects this week. So I haven’t emailed you for a few days. (And if you didn’t notice, forget I said anything!) One of those projects is my first-ever screenplay, which now feels like an...
Put it in your rearview mirror

Put it in your rearview mirror

Hopefully I’ve helped you empty out your “mind trash” so far this week. Clearing out the mental garbage that’s holding you back is crucial if you want to find your “happy place” in this crazy copywriting and direct marketing...
I love feedback

I love feedback

If you really, REALLY want to accelerate your climb up the copywriting ladder and ramp up the power of your copy… …turn in first drafts that consistently wow your clients and smooth the path towards headache-free approval (and immediate re-bookings)…...
Guts of Steel

Guts of Steel

As part of my re-commitment to my physical fitness, I’ve been exercising more lately. In fact, I’ve done a full-body strength training, an intense aerobic dance class, and an hour-and-a-half yoga class over the past 3 days. Then last night after yoga, I...