Put it in your rearview mirror

Put it in your rearview mirror

Hopefully I’ve helped you empty out your “mind trash” so far this week. Clearing out the mental garbage that’s holding you back is crucial if you want to find your “happy place” in this crazy copywriting and direct marketing...
I love feedback

I love feedback

If you really, REALLY want to accelerate your climb up the copywriting ladder and ramp up the power of your copy… …turn in first drafts that consistently wow your clients and smooth the path towards headache-free approval (and immediate re-bookings)…...
Guts of Steel

Guts of Steel

As part of my re-commitment to my physical fitness, I’ve been exercising more lately. In fact, I’ve done a full-body strength training, an intense aerobic dance class, and an hour-and-a-half yoga class over the past 3 days. Then last night after yoga, I...
Breaking the chains of writer’s block

Breaking the chains of writer’s block

Do any of these sound like you? “The problem I’m having right now is that I don’t know what to write.” “It feels like my words aren’t doing justice to my thoughts! I know I have great ideas and content but it’s somehow so difficult to write it...
#1 skill for handling clients like a boss

#1 skill for handling clients like a boss

Freelance copywriting often seems more challenging than ever these days. Between the gazillions of copywriters you’re competing with, and the advent of Chat-GPT and more sophisticated AI tools on the horizon, it may seem like it’s harder than ever to...
Ode to sh*tty clients

Ode to sh*tty clients

Yesterday I had my first mentoring session with one of my new copy mentees, who’s fairly new to copywriting. I also had a great interview with Troy Ericson for his “Secrets of Scale” podcast. (I’ll share it when it goes live.) Even though both...