by support | Aug 4, 2021 | Blog
What’s in Kim’s Mailbox? Newspaper advertorial ads are about as “old school” as they come. Yet for years some of the most savvy direct marketers have been using them successfully to sell products like supplements and skin creams. Each weekend...
by support | Aug 2, 2021 | Blog
Issue #135—July 31, 2021 It’s been quite the week…it’s felt like the first time in over a month that I’ve been getting back into my regular work rhythm. And I hope you’ve enjoyed the stories and lessons I’ve shared over the past...
by support | Jul 29, 2021 | Blog
When I was in O’ahu a few weeks ago, my husband and I had dinner with Dan Ferrari (known as the “Bearded Genius”, or is that Jesus?) and his girlfriend. This dinner wasn’t some spontaneous meet-up between two veteran copywriter pals. No, it was...
by support | Jul 29, 2021 | Blog
Last week I decided to check out the Affiliate Summit East event at the Marriott Marquis hotel near Times Square in New York City. The first day it opened last Monday (after wasting way too much time standing in line to get my badge thanks to what seemed like a dated...
by support | Jul 27, 2021 | Blog
I’m baaaaaaaaaack!!! And I have stories. Over the next week or two, you’ll be hearing them…along with some valuable copywriting and marketing lessons, too. I’m going to share with you the stories and lessons gleaned from my dinner in New York...