“What is copywriting?” srsly

“What is copywriting?” srsly

Issue #148—January 4, 2022 It’s the first Copy Insiders issue of the new year, and I’m sitting here looking outside my window at the sun streaming in over snow-covered tree branches. I’m also feeling thankful I’m not stuck on interstate 95...
2021: The Good, The Bad, and The Ugly

2021: The Good, The Bad, and The Ugly

Issue #147 Well, it’s the last day of the year, and it feels like the perfect time to reflect on the highlights, the lowlights, and the downright ugly lights of 2021. I call it “The Good, The Bad, and The Ugly”… and it reminds me of a massive...
When you’re the “hot girl at the bar”

When you’re the “hot girl at the bar”

Issue #145 I’m gearing up later this morning to do my first LIVE Control Breakdown call in a while. It’s something I offered as an exclusive bonus to Copy Insiders who got the epic Black Friday Bundle and the Upsell Bundle from me. If you’re quick...